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B'lossom Youth Video Festival / brand identity

B'lossom Youth Video Festival
B'lossom Youth Video Festival

Discipline: Communication

Qualified
for the Final Jury

Discipline: Communication

Qualified
for the Final Jury

Bullying, violence, and student suicide in schools every year are major concerns in our society.
The “B'lossom Youth Video Festival” was held in order for the youth to recognize and find solutions to these school problems themselves.
Teenagers can express their own ideas through the videos. The videos are light.
We have represented the exchange of videos through the expression of overlapping light.

  • DATE OF LAUNCH 2019
  • DEVELOPMENT TIME up to 12 months
  • TARGET REGIONS Asia
  • TARGET GROUPS Public Sector Government, Specific sub-group: teenagers under 19 years of age
Client / Manufacturer

SK broadband

SK broadband
Seoul, South Korea

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Design

m pound

m pound
Seoul, South Korea

Park jeongyoung, Lee Dongcheol, Kim so young, Park hyunju, Lee jinkyung, Kim jihee

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