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SELF RX / Nutritional supplement packaging

SELF RX
SELF RX

Discipline: Packaging

SELF RX
SELF RX
SELF RX
SELF RX

Discipline: Packaging

This packaging's primary graphic motive is a grid design used to communicate the important information consumers need to know about the product. The design uses a systematic color system and intuitive pictograms to indicate which symptoms and organs the product treats. The container is the shape of a cut pill, reinforcing the product concept of the need to refrain from taking too many supplements. The container cap is cut at an ergonomic15-degree angle with a protruding grip, making it easier to dispense the contents.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Dong A Pharm.

Dong A Pharm.
Seoul, South Korea

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Design

Dong A Pharm.

Dong A Pharm.
Seoul, South Korea

Kim Jungwoo, Choi Minjun

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