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BESPOKE CUBE refrigerator / Refrigerator

BESPOKE CUBE refrigerator
BESPOKE CUBE refrigerator

Discipline: Product

Qualified
for the Final Jury

BESPOKE CUBE refrigerator
BESPOKE CUBE refrigerator
BESPOKE CUBE refrigerator
BESPOKE CUBE refrigerator
BESPOKE CUBE refrigerator

Discipline: Product

Qualified
for the Final Jury

The Bespoke Cube is a lifestyle refrigerator aligned with a new generation of users with multiple tastes. Its compact size means it can be harmonised with any environment to reflect consumers' unique styles. The Cube range comes in a modular format for easy installation. Users can place multiple Cubes in their chosen configuration to maximise space and enjoy a differentiated style experience. Wine, cosmetics, and beverages are stored in the optimum conditions and conveniently checked via the connected app. It generates a low level of noise so blends into any room. The Cube's scalability and specialised features add value to users' lives.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Samsung Electronics

SAMSUNG Electronics Co., Ltd.
Seoul, South Korea

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Design

Samsung Electronics

SAMSUNG Electronics Co., Ltd.
Seoul, South Korea

Jangwon Kim, Aeryun Kim, Seokwoo, Kim, Sanghyun Lee, Yerin Song

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