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Galaxy Z Fold2 Package / Package

Galaxy Z Fold2 Package
Galaxy Z Fold2 Package

Discipline: Packaging

Qualified
for the Final Jury

Galaxy Z Fold2 Package
Galaxy Z Fold2 Package
Galaxy Z Fold2 Package

Discipline: Packaging

Qualified
for the Final Jury

The design focuses on providing a consistent and natural experience beginning from the unboxing process. The package structure folds open to each side, allowing users to physically experience the product in advance. The vibrant graphics on the unit box contrast with the more subdued graphics used on the sleeve and tie into the lock screen. The graphics provide a refreshing visual experience on the large screen, and the unit box opens to reveal a delicate pattern engraved on both sides. All text elements on the leaflet and plastic wrapping have been fashioned in a double-column layout, hinting at the fold in the product itself.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Africa, Asia, Australia / Oceania, Europe, North America, South America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Samsung Electronics

SAMSUNG Electronics Co., Ltd.
Seoul, South Korea

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Design

Samsung Electronics

SAMSUNG Electronics Co., Ltd.
Seoul, South Korea

Mobile Design Team

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