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Turning over to Think / Environmental protection product design

Turning over to Think
Turning over to Think

Discipline: Communication

Turning over to Think
Turning over to Think
Turning over to Think
Turning over to Think

Discipline: Communication

Tens of thousands of tons of blueprint paper are produced every year around the world, creating a huge amount of waste as the paper cannot be recycled after blueprinting. The core idea of the design is the transformation and reuse of resources. It tries to convey the idea of reusing the reverse side of the blueprint after printing. As a leading enterprise in the real estate industry, Vanke has always adhered to the concept of environmental protection in practice and devoted itself to the research of resource regeneration. The design encourages us to think about the reuse of resources. Every time we use the converted office paper at work or paper bags made from the recycled blueprints, we are reminded of our contribution to environmental protection.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Vanke

VANKE
Changchun, China

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Design

Jilin HOHA Advertising Co., Ltd.

Jilin HOHA Advertising Co., Ltd.
Changchun, China

Design

Weizhi Brand Management Co., Ltd.

Weizhi Brand Management Co., Ltd.
Beijing, China