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Time / Packaging design for beverages

Time
Time

Discipline: Packaging

Qualified
for the Final Jury

Time
Time
Time
Time
Time

Discipline: Packaging

Qualified
for the Final Jury

Hengshui Laobaigan liquor has a long history of brewing, rising in the Han Dynasty, prosperous in the Tang Dynasty, officially named in the Ming Dynasty. Hengshui Laobaigan liquor was brewed and produced for 1900 years, and time is the best witness of Hengshui Laobaigan. By recreating the words "time", the abstract and modern time graphics are derived, which reflects that Hengshui Laobaigan is gradually integrating with modern international standards and expanding corporate culture. The diamond fold surface on the bottle body will show different light under different lighting, reflecting the noble temperament.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Hebei Hengshui Laobaigan

Hebei Hengshui Laobaigan
Liquor Industry Co., Ltd.
Hengshui, China

Design

Shenzhen Xiangjuyuan Group

Shenzhen Xiangjuyuan Group
Shenzhen, China

Design

Shenzhen Qiushi Design Co.,Ltd.

Shenzhen Qiushi Design Co.,Ltd.
16th Floor,Junzi Square,Qiaoxiang Rd.,Futian,Shenzhen
Shenzhen, China