ePyeonhansesang (eComfortWorld) / Residential welcome kit

ePyeonhansesang, which means excellence and comfort, is Korea's No.1 apartment brand. The company wanted to revamp its logo to mark its 20th anniversary, the goal being to create a design that would position the apartment brand as a lifestyle brand. The new design expresses the many moments the brand interacts with customers. The welcome kit is especially an important part of the brand's engagement, which is offered to a tenant when moving into a new apartment. The kit is more than just a handing over of the keys to the new residence, also containing practical information and a warm welcome to the new residents.