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Rainforest G / Tea packaging

Rainforest G
Rainforest G

Discipline: Packaging

Rainforest G
Rainforest G

Discipline: Packaging

This box for “Rainforest Ancient Tree Tea,” a famous brand of Chinese pu’er tea, is the packaging design work of Kunming Ligeng Hezhi Culture Communication Co., Ltd. Pu’er tea has long been presented as a traditional agricultural product, a popular tea but without any lifestyle associations. The goal of this packaging is to align the product with contemporary design trends to move pu’er tea beyond being just a drink and transforming it into a label of taste.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Rainforest Ancient Tree Tea

Rainforest Ancient Tree Tea
Yunnan, China

Design

Kunming Ligeng Hezhi Culture Communication Co., Ltd.

Kunming Ligeng Hezhi
Culture Communication Co., Ltd.
Yunnan, China

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