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Qivive — the law company specializing in German-French commercial law has been given a new name as well as a new appearance as part of a joint brand development process. The Gallicism "Qui vive" is the company’s new logo which is both a symbol for its bilingualism as well as for its work in the German and French legal systems. The company’s core focus is visualized on paper through imagery. Combined with the congenial and fresh employee portrait photography, the Qivive brand is presented with a high degree of seriousness and a healthy portion of vitality.
QIVIVE Rechtsanwalts GmbH
jäger & jäger
Regina Jäger, (Strategy), Olaf Jäger (Creative Direction), Reinhard Thomas (Art Direction Digital), Tanja Weich (Design), Nicola Nolle (Design)