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Akbank Customer Contact Center is an easy-to-use platform, providing analytical support, proactive sales, and services that complement digital channels. In line with Akbank's new vision, the Customer Contact Center is an "Experience Center." Designed from the ground up to be omnichannel, it provides a seamless experience across voice, chat and video for our customers and agents. By analyzing the cx during the call, as well as before and after the call, it proactively solves the problems of customers at the source with no need to call them. That means that the Akbank Contact Center simplifies operations, improves agent efficiency, and lowers costs.