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Mahjong Tea / Tea packaging

Mahjong Tea
Mahjong Tea

Discipline: Packaging

Mahjong Tea
Mahjong Tea
Mahjong Tea
Mahjong Tea
Mahjong Tea

Discipline: Packaging

This packaging for Mahjong Tea uses the shape of tea blocks as a key element in the design. Loose leaf tea is molded with a patented technology into Mahjong tiles, a popular board game. The result is a design that enhances the everyday activity of drinking tea. The pre-measured, single-serve, solid tea tiles simplify tea preparation and eliminate single-use individual packaging. To enhance the tea’s natural, elegant aesthetic, the tea box is made of untreated wood, assembled with dovetail joineries, and decorated with brass inlays. The box surface develops a patina from oxidation as the tea ages inside, associating the product with a vision of the passing of time.

  • DATE OF LAUNCH 2021

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Africa, Asia, Australia / Oceania, Europe, North America, South America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Suncharm Media Co., Ltd.

Suncharm Media Co., Ltd.
Shenzhen, China

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Design

Suncharm Media Co., Ltd.

Suncharm Media Co., Ltd.
Shenzhen, China

Rongqiu Liu, Yukina Z. Zhang, Jun Zhang, Sarula Bao, Da Huo, Yanfang Huang, Jiaying Tang

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