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DiDi Global Passenger App / Intelligent travel platform

DiDi Global Passenger App
DiDi Global Passenger App

Discipline: User Interface (UI)

DiDi Global Passenger App
DiDi Global Passenger App
DiDi Global Passenger App
DiDi Global Passenger App

Discipline: User Interface (UI)

DiDi Global is the world’s leading platform for providing secure and convenient travel services to global users. In 2020, DiDi Passenger (DiDi PAX) redefined its product experience, establishing a new direction based on the principles of "Trust, Smart, and Friendly.” This rebranding also included a redesign and optimization of the platform's UI. The new version presents more options for commuting styles and also provides local services. Plus, intelligent guides and featured functions create a more reliable and pleasant travel experience.

  • DATE OF LAUNCH 2021

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Africa, Asia, Australia / Oceania, Europe, North America, South America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Beijing DiDi Infinity Technology and Development Co., Ltd. (DiDi)

DiDi
Beijing, China

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Design

Beijing DiDi Infinity Technology and Development Co., Ltd. (DiDi)

DiDi Creative Design Experience
Global UX Team
Beijing, China

Haoyan Shi, Xin Xin, Ying Qi, Junjie He, Mengyi Yao, Zhilong Huang

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