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Outour IP / Campaign

Outour IP
Outour IP

Discipline: Communication

Outour IP
Outour IP
Outour IP
Outour IP
Outour IP

Discipline: Communication

Ourtour, just like the journey in your dreams, bringing expectation and curiosity, flying into the distance. Setting aside your pressure and worries, it might be an aimless hike you can plan with your family. A journey should be part of your life, and we expect every person will find their own journey. The enthusiastic color scheme is flying elegantly in the sky and the design team was attracted by the unique temperament of flamingo, which is boldly integrated into the design of the brand's IP character. Hopefully, Mr. Flamingo will remind you of your dream journey, too.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Tourism Group Co., Ltd.

Tourism Group Co., Ltd.
Beijing, China

Design

Zhengbang Creative (Beijing) Branding Technology Co., Ltd.

Zhengbang Creative (Beijing)
Branding Technology Co., Ltd.
Beijing, China

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