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Project Rise Germinated Rice Wedding Favor - RED / Wedding rice packaging

Project Rise Germinated Rice Wedding Favor - RED
Project Rise Germinated Rice Wedding Favor - RED

Discipline: Packaging

Project Rise Germinated Rice Wedding Favor - RED
Project Rise Germinated Rice Wedding Favor - RED
Project Rise Germinated Rice Wedding Favor - RED
Project Rise Germinated Rice Wedding Favor - RED
Project Rise Germinated Rice Wedding Favor - RED

Discipline: Packaging

This packaging serves as a wedding favor containing germinated brown rice and was designed for modern Taiwanese-style weddings. Rice is a symbolic gift at Taiwanese weddings, representing life and wealth. Wedding favor design needs to appeal to both older guests, the newlyweds, and their younger friends. This design achieves this balance in a traditional yet modern way, also celebrating the modern agriculture techniques used to produce the rice. Inspired by the clutch bag, the main structure relies on clothing design tailoring techniques that transform one single sheet of paper into the bag, giving it a design-forward shape that also saves on space.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Qianhou Co., Ltd.

Qianhou Co., Ltd.
Taoyuan City, Taiwan

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Design

Qianhou Co., Ltd.

Qianhou Co., Ltd.
Taoyuan City, Taiwan

Kou-Ting Chung, Yi-Ting Lin

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