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Mooncake Gift Box / Dessert gift box

Mooncake Gift Box
Mooncake Gift Box

Discipline: Packaging

Qualified
for the Final Jury

Mooncake Gift Box
Mooncake Gift Box
Mooncake Gift Box

Discipline: Packaging

Qualified
for the Final Jury

This packaging was created for the traditional Chinese Mid-Autumn Festival, a unique gift box that contains a moon-shaped light, four mooncakes with the traditional rabbit motif, and a letter of thanks from the company founder. The box itself is completely square but contains a perfectly spherical moon, bringing to mind the traditional Chinese notion of the land being square and the heavens round. The RGB moon lamp is 3D printed. Its friendly warm glow conjures memories of viewing the full moon on the Mid-Autumn Festival night. The cakes themselves are all different flavors and bright colors.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME Other duration

  • TARGET REGIONS Asia, Specific country/region: China

  • TARGET GROUPS Specific sub-group: staff, business partner, client

Client / Manufacturer

Aukey Technology Co., Ltd.

Aukey Technology Co., Ltd.
Shenzhen, China

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Design

Aukey Technology Co., Ltd.

Aukey Technology Co., Ltd.
Shenzhen, China

AUKEY Industrial Design Center

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