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STARLUX Airlines Corporate and brand identity / STARLUX Airlines Corporate and brand identity

STARLUX Airlines Corporate and brand identity
STARLUX Airlines Corporate and brand identity

Discipline: Communication

Qualified
for the Final Jury

STARLUX Airlines Corporate and brand identity
STARLUX Airlines Corporate and brand identity
STARLUX Airlines Corporate and brand identity

Discipline: Communication

Qualified
for the Final Jury

Our creative team extended the brand image from a word of the founder :
" flying should not be limited within atmosphere" and conceived the overall corporate identity: STARLUX’s brand concept is pursuing infinite possibilities which are shown in the logo design. A giant infinite symbol that symbolizes "the dream of flying over the earth and exploring the universe", is hidden in the blank space from the lower left to the upper right.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

STARLUX AIRLINES CO., LTD.

STARLUX AIRLINES CO., LTD.
Taipei City, Taiwan

Design

DAIKIDO IDEA COLLECTIVE

DAIKIDO IDEA COLLECTIVE
Taipei City, Taiwan

CHUANG, Xi-Shan Kinal CHEN CHEN, Husan Hsu, Chih-Wei