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Eli reimagines the personal vehicles of the future by creating compact, efficient, clean, and affordable micro-EVs. Eli focuses on attributes that make daily short trips convenient and fun, while at scale, can drastically reduce emissions and congestions in cities and communities. The first Eli car, the Eli ZERO, is half the cost, half the size, and 3–10 times more energy-efficient than conventional compact cars. Eli ZERO is the iPad of cars; it communicates a new vision of mobility and urban lifestyle that is friendlier, more engaging, less intrusive, and more sustainable.