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Samsung Dacor House / Dacor’s Showroom Branding

Samsung Dacor House
Samsung Dacor House

Discipline: Communication

Qualified
for the Final Jury

Samsung Dacor House
Samsung Dacor House
Samsung Dacor House
Samsung Dacor House
Samsung Dacor House

Discipline: Communication

Qualified
for the Final Jury

Dacor House is Dacor’s first Korean showroom, a luxury kitchen appliance brand that originated in California, USA in 1948. Dacor is a premium built-in kitchen appliances brand that offers a new lifestyle through craftsmanship, unique sensibility and advanced technology. Through the connection of Dacor’s spirit and culture, products and people, and between people, Dacore House delivers special values and experiences of its own. It offers Dacor House’s unique brand experience to customers through a graphic that representing Dacor Craftsmanship and Dacor House Connection.

  • DATE OF LAUNCH 2019
  • DEVELOPMENT TIME up to 12 months
  • TARGET REGIONS Asia
  • TARGET GROUPS Consumer / User
Client / Manufacturer

CHEIL Worldwide

Cheil Worldwide Inc.
Seoul, South Korea

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Design

Huskyfox

Huskyfox
Seoul, South Korea

Kiyoung Jung, Doohee Lee, Yonghyeok Shin

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