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2019 Taiwan Lantern Festival in Pingtung / Event Design Poster

2019 Taiwan Lantern Festival in Pingtung

Discipline: Communication

Qualified
for the Final Jury

2019 Taiwan Lantern Festival in Pingtung
2019 Taiwan Lantern Festival in Pingtung
2019 Taiwan Lantern Festival in Pingtung

Discipline: Communication

Qualified
for the Final Jury

The unique symbol represents Pingtung was created using the elements of "the ocean, the land, and the people." With the main design of a nerver-ending möbius strip and the colors of blue, green and red, the symbol illustrates an imagine of the ocean surround the land, and the land surrounding the lives; which demonstrates the picture of the sustainability in life and the possibility for future development. The bright color further on represents the enthusiastic and energetic side of the county. This is the first time the Taiwan Lantern Festival uses the idea of "vitality" as the core of the design, instead of using the Chinese Zodiac.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User, Public Sector Government

Client / Manufacturer

Pingtung County Government

Pingtung County Government
Pingtung City, Taiwan

Design

Pingtung County Government

Pingtung County Government
Pingtung City, Taiwan