Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:


Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Hug / Creative Seating


HUG is one of the three pieces in the collection, Love Flow. It is an upholstered rocking seating that you hug and ride on it. The texture and the rocking motion bring pleasant and warmth to its users. Love Flow is a furniture collection that gives people a sense of well-being by personifying interactions between people and their loved ones. The goal of the design is to attract people from the hustle and bustle by its look, allure them to immerse in the furniture by the multilevel sensory experiences that it offers, and help people find a way back to their spiritual home.


Savannah College of Art and Design

Savannah College of Art and Design
Savannah, United States

Shih-Ya Wu,
Savannah College of Art and Design