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Balanced harmony: the sleek, elegant, minimalist design harmonizes perfectly with the immediate surroundings, whatever the style, blending in beautifully with everything around it.
Smooth, clean lines: allow the viewer to concentrate on the screen and not what surrounds it. Designed with meticulous attention to detail.
Hidden speaker system: unlike the usual flat TV format, Samsung have subtly hidden the speakers adding even more to this clear view viewing experience and adding too, a touch of mystique as one wonders where the wonderful sound is coming from.