Murganheira Esprit de La Maison
Sparkling wine packaging
Murganheira - Sociedade Agrícola e Comercial do Varosa, S.A.
Producer Murganheira tasked Omdesign to create packaging for its Esprit de La Maison, a unique and exceptional new sparkling wine produced from an “assemblage” of several Pinot varietals. The bottle and box needed to faithfully mirror the essence and DNA of this leading brand in Portuguese sparkling wines and the superior quality of its products. The designers chose the color “Living Coral” color for how it radiates life and familiarity, symbolizes joy, and also expresses connection and social interaction. This special edition was limited to an exclusive 492 bottles in 1,5L magnum bottle size, all of them manually numbered.
Client / ManufacturerDesign
Murganheira - Sociedade Agrícola e Comercial do Varosa, S.A.
Matosinhos, PTOmdesign
Matosinhos, PTDate of Launch
2019
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User