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Leader SBS Refrigerator / Refrigerator

Leader SBS Refrigerator

Discipline: Product

Qualified
for the Final Jury

Leader SBS Refrigerator
Leader SBS Refrigerator
Leader SBS Refrigerator
Leader SBS Refrigerator
Leader SBS Refrigerator
Leader SBS Refrigerator

Discipline: Product

Qualified
for the Final Jury

The Warm Cool Box refrigerator showcases the philosophy of "Design Without Thought." By adding radiuses to the front corners, a smooth and uniform surface is created. This approach is unlike the normal use of glass today which is sharp, flat, and cold. We added four large radiuses, in the front corners and in the gap area in the center of the refrigerator doors, which give the refrigerator box an iconic look and make it user-friendly from both the visual and physical points of view. The door handles are invisible—you discover them naturally when you touch the surface. Your hands smoothly follow the surface radius and inevitably slide into the handle slot, intuitively opening the refrigerator. The Warm Cool Box is not just a square ordinary cooling appliance that matches standard kitchen furniture, its innovative design gives it a new shape that makes it a symbolic and intelligent stand-alone piece.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Haier Group

Haier Group
Qingdao, China

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Design

Haier Group

Haier Innovation Design Center
Qingdao, China

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