Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Report A Problem

CANCEL

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

Profile Types

iF SOCIAL IMPACT PRIZE

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Porsche Digital Brand Academy / WebAR Training

Porsche Digital Brand Academy

Discipline: Communication

Qualified
for the Final Jury

Porsche Digital Brand Academy
Porsche Digital Brand Academy
Porsche Digital Brand Academy
Porsche Digital Brand Academy

Discipline: Communication

Qualified
for the Final Jury

The Digital Brand Academy is a first-to-market education application for brand training at Porsche.
The web-based AR tool offers employees a portable, interactive experience, accessible via the users’ business and private smartphone, which educates them on the brand. At the moment it is the only training worldwide of its kind.

  • DATE OF LAUNCH 2020
  • DEVELOPMENT TIME up to 12 months
  • TARGET REGIONS Europe
  • TARGET GROUPS Consumer / User
Client / Manufacturer

Dr. Ing. h.c.F. Porsche AG

Dr. Ing. h.c. F. Porsche AG
Stuttgart, Germany

Go to profile
Design

innovation.rocks

innovation.rocks consulting gmbh
Ungargasse 64-66 / 3 / Top 504
Vienna, Austria

Go to profile

Related content

Legal Notice