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Personnel, equipment, space: Compared to other sports, Baseball has a higher entry barrier for people who want to engage with it. That's why we provided a solution for this shortcoming by creating a three-on-three street baseball “Rock & Ball”, a sport that can be played on the smallest scale, and supported by a play kit we created for this game so anyone can comfortably and efficiently play baseball anywhere.
Jung-gu, Daejeon, South Korea
Gangnam-gu, Seoul, South Korea
Hee Sook Yu (Marketing Planner) Hae Chan Ahn (Project Management) Ian Tae Woong Jeon (Creative Direction) Ilchan Chun (Art Director) Hyo In Chung (Designer) Kidon Bae(Designer) Sebin Hwang (Junior Designer) Jin Ho Park (Strategic Planner)