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''Whose Tail'' DIY. Paperboard Hanger / Toy

''Whose Tail'' DIY. Paperboard Hanger
''Whose Tail'' DIY. Paperboard Hanger

Discipline: Product

Qualified
for the Final Jury

''Whose Tail'' DIY. Paperboard Hanger
''Whose Tail'' DIY. Paperboard Hanger
''Whose Tail'' DIY. Paperboard Hanger
''Whose Tail'' DIY. Paperboard Hanger
''Whose Tail'' DIY. Paperboard Hanger

Discipline: Product

Qualified
for the Final Jury

"Whose Tail" DIY paperboard hanger is a product from the PRETEND PLAY TOYS series. This collection aims to create a self-directed play experience for kids. PRETEND PLAY TOYS encourage children to choose how to play by themselves. The idea of the DIY paperboard hanger helps kids discover their own world through representative objects. For this toy product, PuffinKids used geometric shapes to create different animal patterns. It comes in fully flat packaging, so convenient to transport. The toy is designed to be assembled by the children themselves.

  • DATE OF LAUNCH 2020
  • DEVELOPMENT TIME up to 12 months
  • TARGET REGIONS Asia, Europe
  • TARGET GROUPS Consumer / User
Client / Manufacturer

Xinghan (Zhejiang) Brand Management

Xinghan (Zhejiang) Brand Management
Ningbo, China

Design

FNG Brand & Product Design

PuffinKids Ltd.
Beijing, China

Jie Liao, Tianman Song

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