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Oranginal / Original

Oranginal
Oranginal

Discipline: Packaging

Qualified
for the Final Jury

Oranginal
Oranginal
Oranginal

Discipline: Packaging

Qualified
for the Final Jury

Oranginal = Orange + Original. The design inspiration comes from the slow-selling phenomenon of fruit agriculture in China. We hope that consumers can feel the hard work of fruit farmers through simple design. The overall vision of the process of cultivating navel oranges by fruit farmers. The packaging uses bamboo weaving with traditional Chinese craftsmanship to convey this simple feeling and traditional Chinese crafts culture.The stickers of the outer packaging use original ecological materials, which can be recycled and easily decomposed, and the awareness of environmental protection runs through the inside and outside of the packaging.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia, Australia / Oceania, Europe

  • TARGET GROUPS Consumer / User, Trade / Industry, Public Sector Government

Client / Manufacturer

inDare Design Strategy Limited

inDare Design Strategy Limited
Shenzhen, China

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Design

inDare Design Strategy Limited

inDare Design Strategy Limited
Shenzhen, China

Fengming Chen, Yujie Chen, Jiarong Zeng, Shuzhuan Huang, Haiyong Wang, Guoxiang Zheng, Qing Yu, Mengxuan Cai

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