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Tea partner / food packaging

Tea partner
Tea partner

Discipline: Packaging

Qualified
for the Final Jury

Tea partner
Tea partner
Tea partner
Tea partner
Tea partner

Discipline: Packaging

Qualified
for the Final Jury

This refreshment packaging named "CHA SHI YU LIANG" means the rice in tea house, it adopts a split and integrated design in the packaging design structure, which can be used as a whole set of delicate refreshment trays, also can be taken out of the small package to share refreshments. The overall visual is the ancient Chinese cultural story about Xuan Wei Zhen Ren Guiguzi drinking tea and sermoning in the Qingxiyunmeng Valley, this not only represents a new brand positioning, but also gives the brand cultural connotation. And the built-in suggestion card tells consumers how to match tea and refreshments, further reflecting the brand culture.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Califor Design Co.,Ltd

Califor Design Co.,Ltd
Shenzhen, China

Design

Califor Design Co.,Ltd

Califor Design Co.,Ltd
Shenzhen, China