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Runtiancui Mineral Water / Water bottle

Runtiancui Mineral Water
Runtiancui Mineral Water

Discipline: Packaging

Runtiancui Mineral Water
Runtiancui Mineral Water

Discipline: Packaging

Runtiancui is a natural selenium-containing mineral water sourced from the Mingyue Mountain of China. The designers drew inspiration from the legend of the Golden-bellied Kingfisher of Mingyue Mountain to create this bottle as a symbol of the Runtiancui brand. The water drop graphic in the packaging relies on traditional Chinese ink elements. The image uses a dazzling cat's eye laser effect to produce an array of colorful lights, just like the light effects of rippling water in nature. The overlapping edges of the bottle label use silvery laser technology to simulate an anti-counterfeit label.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Jiangxi Runtian Industry Co., Ltd

Jiangxi Runtian Industry Co., Ltd
Nanchang, China

Design

KHT Brand

KHT Brand
Shanghai, China

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