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Butterfly / Video camera

Butterfly
Butterfly

Discipline: Product

Qualified
for the Final Jury

Butterfly
Butterfly
Butterfly

Discipline: Product

Qualified
for the Final Jury

Frequent video posts and high engagement make micro-influencers a growing trend in marketing, but they often work alone and do not have the budget for expensive post-production equipment. Butterfly is the world’s first all-in-one 5G handheld camera that enables vloggers to stream and edit live-action footage anywhere. Smart AI inside makes visual effects editing (VFX) like complex angles, interesting zoom, and crop on 8K video a breeze. Change landscape to portrait simply by pulling down camera flap; dual cameras allow the user to engage followers via a split screen, or attach a smartphone to visualize UI editing buttons and easily work as a one-person-team.

  • DATE OF LAUNCH 2021

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia, Europe, North America

  • TARGET GROUPS Consumer / User, Other target groups: Vloggers, YouTubers, Live Video Streamers, one-man video content creators

Client / Manufacturer

Compal Electronics

Compal Electronics Inc.
Taipei City, Taiwan

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Design

Compal Electronics

Compal Experience Design
Taipei City, Taiwan

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