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‘LOCAL HERO’ is a social platform that turns raw materials from local producers into competitive products and connects them with consumers. They plan, design, marketing, manufacture, and distribute local farm produce. The key feature of the the ‘LOCAL HERO’ branding is a round oval and long lines, symbolizing ‘connection’. It’s a virtuous cycle that benefits the local community by inducing local consumption through a platform that lets consumers access local produce directly, which is otherwise only available in traditional markets. Various types of local produce are bundled into one brand for reliable delivery.