Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Babu Organic Teas / International Value Chain

Kenya is ranked as the second largest tea producer in the world after China (Source: KTDA). However, our small holder tea farmers face a lot of red-tape and challenges in directly accessing international markets.
In order to address the small holder tea farmers’ challenges and increase their incomes; BABU Organics developed the ‘Babu Organics Tea’ brand. This is the first branded local Kenya tea to sell directly to global value chains. We distribute this tea directly though our brand initially to the US and eventually to Europe. We also pay our farmers fair market prices for the teas and therefore assure them income security.

Client / Manufacturer

Babu Organics LLC

Babu Organics LLC
Babu Organics LLC
New York, United States

Design

Western Fresh Industies, Ltd

Western Fresh Industies, Ltd
Homa Bay, Kenya