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Ursapharm - The Eye AR / AR Experience / Spatial Communication

Ursapharm - The Eye AR
Ursapharm - The Eye AR

Discipline: Communication

Qualified
for the Final Jury

Ursapharm - The Eye AR
Ursapharm - The Eye AR
Ursapharm - The Eye AR
Ursapharm - The Eye AR

Discipline: Communication

Qualified
for the Final Jury

„Ursapharm AR" makes it easy for users to dive into the topic of eye health in an intuitive and playful way. Starting the App, a huge eye appears in the users space, waiting to be explored from all angles. Consulting with the Ursapharm science department, different learning modules were designed for the app.
Augmented Reality opens up new possibilities in exploring complex subjects and making previously unseen processes visible

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Europe

  • TARGET GROUPS Consumer / User, Trade / Industry

Client / Manufacturer

URSAPHARM Arzneimittel GmbH

URSAPHARM Arzneimittel GmbH
Saarbrücken, Germany

Design

zeit:raum film GmbH

zeit:raum film GmbH
Saarbrücken, Germany

Markus Frei, Stefan Pfeifer, Valery Reck

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