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ON / New way of communication in public transportation.


Related to Priority seats, People have different ideas. They have difficulty communicating each other whenever they use these seats. It makes conflicts between public transport user. O:N is a new way of the priority seats that makes users to communicate actively with others, explaining their condition and intention with O:N. 2 types of choices. 1.able to yield (Orange color light) 2. have to sit (Green color light) Depending on your choice, O:N is illuminated with orange or green light, allowing standing passengers to intuitively know your condition. It helps user and standing passengers start the communication more smoothly.


Kookmin University

Kookmin University
Industrial Design
Daejeon, South Korea

Siwon Kim,
Industrial Design, Kookmin University.