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ALKÉ is the soccer brand designed by Women and for Women, launched in June 2019 for the 8th edition of the Women’s Football World Cup. Made in Europe, combining confort, style and technicality, ALKÉ has the strong ambition to change the way the traditional industry looks upon women’s soccer and enhance the image of women in sports, through clothing, and also to use Soccer as way to empower women by promoting the right for all women to play (#womensrighttoplay). To make our engagement concrete, we donate 1% of our turnover to the support of actions for women’s soccer development in its practice and media covering, and for women’s empowerment.