Global Design Awards 2018 / Design Event

The graphics are intended to communicate convergency, the gathering of talents and ideas like pixels coming together. To reinforce the message, light bulbs set the stage for the ceremony and were programmed to be animated in a converging motion. Likewise, recyclable carton boxes making up the letters GDA were composed to be a hanging installation enhanced by projected animation in the exhibition. Moreover, carton boxes were arranged in different configurations for displaying the award entries. Both graphics and spatial design created an ambience for enriching visitors’ enjoyment, where creativity converges and superb designs are recognised.