POLA 90th Anniversary Nihonshu / Wine packaging

To commemorate POLA INC.’s 90th year, we designed the Nihonshu Japanese rice wine bottle as a gesture that shows our gratitude to our valued customers. POLA INC. is a cosmetics company whose corporate logo is a simple blue dot pattern, a single drop of water rippling out to infinity. This dot design is used across our corporate communications. The theme of our 90th anniversary is “Expanding connections for infinite possibilities.” The anniversary packaging picks up on this concept, using gold dots that symbolize infinite unknown possibilities and expresses our hope for a beautiful future.