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RegularBold / Brand Identity and Guide Manual

RegularBold
RegularBold

Discipline: Communication

RegularBold
RegularBold
RegularBold
RegularBold
RegularBold

Discipline: Communication

RegularBold is a creative group of outstanding directors from various fields. Along with building a BI, we also developed a brand guide manual for a holistic experience.
The logo created on a geometric principle where the horizontal stroke and thick vertical stroke meet at the right-angle without serifs conveys the value of RegularBold, which provides a systematic and balanced solution.
All graphics maintain a perfect 1:2 proportionality that visually symbolizes the meaning of words ‘regular’ and ‘bold.’
Giving consistent structural proportionality to every graphic element, it maintains a clear identity in every kind of device.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Specific country/region: Republic of Korea

  • TARGET GROUPS Other target groups: Clients

Client / Manufacturer

RegularBold

RegularBold
Seoul, South Korea

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Design

Total Impact

Total Impact
Seoul, South Korea

Yian Oh, Moonyong Shin, Jongmin Woo, Byungkook Son, Sohyun Kang, Jinmi Lee, Youcheon Choi, Urim Yu, Youngmin Seo, Dooho Han

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Design

RegularBold

RegularBold
Seoul, South Korea

Sanghoon Heo, Yunjeong Keum, Kijoo Ko

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