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Butterfly Coach sets out to do nothing less than revolutionize the fitness app market. The unique user interface is completely different to that of all competitors in every detail. Instead of yet another black and white app, this one is bright and vivid. The key was to strike a balance between functional and motivational design, keeping in mind the need to break conventions with the aim of motivating an athlete while training.
BF Coach GmbH & Co. KG
Serviceplan / Plan.Net Germany