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IVY REC / Outdoor camera

IVY REC
IVY REC

Discipline: Product

Discipline: Product

A digital camera for young people who enjoy outdoor activities. Realizes waterproof and shock-resistant properties at a low price. Users can enjoy shooting outdoor scenes without having to worry about damaging the camera, unlike with smartphones. The design is characterized by a square "frame". IVY REC can be clipped to the user's belt or bag as a "carabiner", and be taken anywhere. As an easy "viewfinder", IVY REC assists intuitively with direction and tilt. In addition, by incorporating a "heat sink", heat dissipation and rigidity are improved.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME Other duration

  • TARGET REGIONS Asia, Australia / Oceania, Europe, North America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Canon Inc.

Canon U.S.A., Inc.
Melville, NY, United States

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Design

Canon Inc.

Canon Inc.
Tokyo, Japan

Yasuaki Matsuura

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