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SHISEIDO MAKEUP / Makeup products

SHISEIDO MAKEUP

Discipline: Packaging

Discipline: Packaging

These are the new makeup products which were launched in the 2018 AW season. All the products were color-created in New York, a leader in innovation. Product design was done in Japan with the concept of modern Juxtaposition. The brand color red is symbolically arranged. It is designed to feel modern while retaining a japanese sense. In addition, a compact and rouge magnet mechanism has been adopted.The user can experience a smooth and luxurious feel suitable for prestige products. In particular, the compact has a minimal and thin design.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia, Europe, North America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

SHISEIDO CO., Ldt.

SHISEIDO Co., Ltd.
Tokyo, Japan

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Design

SHISEIDO CO., Ldt.

SHISEIDO Co., Ltd.
Tokyo, Japan

Creative Director:Yoji Nobuto Art Director,Designer:Mao Komai Designer:Akira Muraoka,Yasuhiro Tsukamoto

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