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HUANG DI NEI JING / Liquor packaging

HUANG DI NEI JING
HUANG DI NEI JING

Discipline: Packaging

Discipline: Packaging

Huang Di Nei Jing design inspiration comes from "Yin and Yang, the way of heaven and earth", to the solid circle as Yang, symbol of the day, to the dotted circle as Yin, A symbol of land, embodies the Huang Di Nei Jing brand thought.Packaging with white as the main tone throughout the entire design, white inclusive reflects the product's Oriental aesthetic style.

  • DATE OF LAUNCH 2018

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Specific country/region: China

  • TARGET GROUPS Consumer / User

Client / Manufacturer

ZHEJIANG JIUZHONGTIAN LIQUOR INDUST

ZHEJIANG JIUZHONGTIAN LIQUOR INDUST
CO.,LTD
ZheJiang, China

Design

UNIDEA BANK

UNIDEA BANK
Shenzhen, China

Art Director / Zhang Xiaoming, design director / Chen Yue, designer / Huang renqiang, Liu Danhua, Liao Fenfen, Xu Hanxin, Chen Sinan

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