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Ture love series packaging / Health and beauty packaging

Ture love series packaging
Ture love series packaging

Discipline: Packaging

Discipline: Packaging

Ture love series packaging completely subverts traditional design. The containers can be ingeniously transformed into heart shapes, a complete integration of design and product that sets it apart from traditional cosmetic product design. The packaging covers a full range of cosmetics, including lipstick, eye shadow, lip glaze, and all kinds of foundation coverage. Key standouts here are innovative structural design and upending traditional product shapes. An application for a utility model and design patents have been submitted for this new approach to cosmetics packaging.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Africa, Asia, Australia / Oceania, Europe, North America, South America

  • TARGET GROUPS Consumer / User, Trade / Industry

Client / Manufacturer

Hangzhou ebei Industry Co., Ltd

Hangzhou Ebei Industry Co., Ltd.
Tonglu County, Hangzhou, China

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Design

Hangzhou ebei Industry Co., Ltd

Hangzhou Ebei Industry Co., Ltd.
Tonglu County, Hangzhou, China

Zhiyang Luo, Hongyu Tan, Wenjie Lyu

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Design

Zhejiang University of Technology

Zhejiang University of Technology
Hangzhou, China

Haopeng Ma, Ming Wu, Yongbin Wu, Xincheng Lan