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MX Master 3 Packaging / Consumer electronics packaging

MX Master 3 Packaging

Discipline: Packaging

Discipline: Packaging

The Logitech MX Master is 3x faster and 5x more precise than the basic mouse. The packaging was designed to enhance sustainability while celebrating the product. As part of this commitment, the package contains 100% FSC® -certified paper, uses 90% less plastic packaging than the previous generation, and has a 45% reduction of fossil fuels over its life lifecycle. It achieves improved eco performance, while maintaining a premium consumer unboxing experience.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia, Australia / Oceania, Europe, North America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

LOGITECH

Logitech Europe S.A.
Lausanne, Switzerland

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Design

LOGITECH

Logitech Packaging Team
Newark, CA, United States

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