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Mike Smart-link Microwave Oven / Microwave Oven

Mike Smart-link Microwave Oven
Mike Smart-link Microwave Oven

Discipline: Product

Discipline: Product

Mike is a non-traditional microwave oven that will be the foundation for Midea to build an IoT platform and a new attempt for Midea to build a smart cooking solution. 'Mike' has characteristics that can lower prices through ideas that borrow functions of Phone's own (camera, microphone, large display) via connection. Also, the connection with mobile phones enables big data-based AI-smart functions. It also forms a more direct and tight connection between Midea and the consumer.
1.Mike has a holistic and concise appearance. The user-centric lighting guidelines enhance the pleasure of interaction.
2.Quick access to the app interface via NFC.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia, Specific country/region: China

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Midea Group

Guangdong Midea Kitchen Appliances
Manufacturing Co., Ltd.
Guangdong, China

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Design

Midea Group

Guangdong Midea Kitchen Appliances
Manufacturing Co., Ltd.
Guangdong, China

Kang Junmuck,Hou Bangbin,Kim Soyoung,Kim Woonhyoung,Lu Wei,Luo Junyang,Yuan Jinjiang

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