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The AUDI brand is about more than cars, it’s about movement. Therefore AUDI presents protagonists who are pioneers. Like Juan Atkins, the originator of techno music. A city rises from its ruins, with the power of local initiatives exerting a magnetic pull on the creative class in the U.S. Detroit was always tougher, more challenging and wilder than other places. We take a trip to a city full of hope, and the city where techno was invented – celebrating 30 years of techno.
Sabine Cole, David Fischer (Photo), Mieke Haase, Julia Kerschbaum, Simon Roloff (DOP)