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Galaxy Fold Package / Consumer electronics packaging

Galaxy Fold Package
Galaxy Fold Package

Discipline: Packaging

Discipline: Packaging

The Galaxy Fold packaging is a never-before-seen design that elicits emotion beyond what can be expressed. The new logo, which is the folded version of the original Galaxy logo, intuitively expresses the characteristics of the product. Unboxing itself ushers the consumer into a new world. The eco-friendly packaging is made of molded sugar cane and bamboo pulp, and the structure that separates the main product from the accessories is completely novel, reflecting the unique ratio and the slim, sleek feel of the foldable phone. The separate components assemble into a simple connected structure that is easy to disassemble.

  • DATE OF LAUNCH 2019

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Africa, Asia, Australia / Oceania, Europe, North America, South America

  • TARGET GROUPS Consumer / User, Trade / Industry

Client / Manufacturer

Samsung Electronics

SAMSUNG Electronics Co., Ltd.
Seoul, South Korea

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Design

Samsung Electronics

SAMSUNG Electronics Co., Ltd.
Seoul, South Korea

JuWon Lee, DaHyun Lee, KangMoon Kim, WonKyu Sung, JunHo Jin

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