ALEPH APPAREL upcyclepack
ALEPH APPAREL upcyclepack
ALEPH APPAREL upcyclepack
ALEPH APPAREL upcyclepack
ALEPH APPAREL upcyclepack
ALEPH APPAREL upcyclepack
ALEPH APPAREL upcyclepack
ALEPH APPAREL upcyclepack
ALEPH APPAREL upcyclepack
ALEPH APPAREL upcyclepack
2020

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ALEPH APPAREL upcyclepack

Household product packaging

Imagine buying online with no plastic packaging waste whatsoever? New clothing brand, ALEPH APPAREL commissioned ADDLESS to create its packaging structure and graphic identity. The result presents the consumer with two sustainable options: to recycle or to upcycle the box to a hanger! 100% glue-less and printed on fully recyclable and biodegradable FSC sustainably managed forest paper, this is a perfect, plastic-free example of how we can positively influence shoppers to consume, upcycle and recycle responsibly. With increasing environmental concerns and the rise of green consumerism, the time to act on packaging sustainability is now.

Client / Manufacturer

ALEPH APPAREL

Shanghai, CN
Design
ADDLESS design studio

ADDLESS design studio

Sai Kung, HK
Date of Launch
2019
Development Time
up to 12 months
Target Regions
South America
Target Groups
Consumer / User

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