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Der Stil Passat / Press event

Der Stil Passat
Der Stil Passat

Discipline: Interior Architecture

Discipline: Interior Architecture

February 2005, Cruise Terminal Hamburg: World Premiere Passat with 600 international representatives of the press. A landing container ship – 300 meters long and 25 meters high – serves as eye-catching landmark. The event is based on a fixed design and color concept. It takes up the architectural raster, varies the proportions, and fills them with sensuous and humanely emotional pictures. A stage of 12 meters in width is the focus of the room. Its back plane is used as medium for projections and transmits the live pictures of the orators, the artists, and the guest speakers – from Susann Atwell to Dr. Pischetsrieder, and from Li Edelkoort to Seal.

Client / Manufacturer

Volkswagen

Volkswagen AG
Konzernkommunikation
Wolfsburg, Germany

Dirk Große-Leege, Cornelia Schneider

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Design

Hauser Gocht Meyer Kommunikation und Design GmbH

Hauser Gocht Meyer Kommunikation und Design GmbH
Frankfurt am Main, Germany

Susanne Gocht, Joachim Hauser, Hajo Rehm

Design

Kubix GmbH (Architektur)

Kubix GmbH (Architektur)
Berlin, Germany

Christoph Schmuck