Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:


Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Bogner Online-Auftritt / Website

Bogner Online-Auftritt
Bogner Online-Auftritt

Discipline: Communication

Discipline: Communication

The brand with Sônia and Willy Bogner stands for an exclusive lifestyle: the world of Bogner. This bilingual website in a glossy magazine look presents more than fashion. Extensive, atmospheric backgrounds correspond to Bogner’s aesthetics. The home page is generated randomly from the topics of the bognerhomeshopping-magazine, the user receives a full screen slideshow. The menu levels start short full screen video sequences. An archive shows Bogner’s work as a film maker. The collections create a user-friendly catalog. A slideshow shows the models in front of a static background. The user can purchase any article by double-clicking on it.

Client / Manufacturer

Willy Bogner GmbH & Co. KG

Willy Bogner GmbH & Co. KG
München, Germany


WERBEWELT Interactive

WERBEWELT Interactive
Ludwigsburg, Germany

Tobias Ulmer, Matthias Erb